Thursday, October 13, 2005

Wordjacker Part Deux

So, I contact support to make sure that I am not just being stupid. I ask about possible duplication between their results and Overture. This is the canned response I get...

"The numbers at Overture have been extremely over-inflated by the number of different partners that they have.

We have many keyword positions where the figures just don't match up at all. "Keywords" is a great example. If we were to look at Overture's stats, we should be receiving 600-1200 a day. We receive about 70-120 per day.

Our conclusion is not only is the suggestion tool skewed by ranking software checking the positions within the engine, eg. WebPosition and hardcoded queries in places such as epilot, but also all the bid optimizers have appeared recently.

They consistently check rankings inside the pay-per-click engines, artificially inflating the values and skewing the results. There are over 15 bid checkers now. You can imagine what these are doing to the results.

This is why we will always use metacrawlers as the results will never be distorted in this way". Link

Holy keyword caper jackman!

Local Search Engine Marketing, Eyeballfarm.com

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