Ah-Ha - I'm Here and You Aren't!
Google Conversion University
Wednesday, August 1, 8:30am-6pm
At Google in Mountain View, CA
From Google to me..
"My name is Jeff Gillis and I'm coordinating Google Conversion University presented by Google Analytics on Wednesday, August 1 here at Google HQ in Mountain View, CA. We're looking forward to a great day of knowledge sharing best practices around increasing ROI with data-driven marketing, and hope you are too! Take a look at the agenda at bottom of this email if you haven't seen it already..."
This is incredible. I am here now and humbled. (With good friend and fellow-smart-guy-geek, Jason Marrone, Jelly Belly's E-commerce Director) Google Analytics is being broadened to include traditional media measurement as well. Understanding WHAT ACTUALLY WORKS across all media and marketing channels is becoming real. Certainly NOT easy, but Real.
More soon... Lunch at Charlie's Cafe here at Genius Central! (I swear I have counted 27 pocket protectors so far..."


3 Comments:
Actually, i am :)
Cool. What did you learn? Please DO share Mr. "William"!
When I was at the last Google University in September, they were taping it for You Tube. All of the sessions can be found online.
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